Meet Jutta Putz, a remarkable figure in the equine and personal branding industry. With a profound understanding of horses and the ability to empower individuals and organizations, she helps them shape powerful and authentic personal brands.
Jutta’s journey into the equine world was fortified by a solid educational foundation. She earned her stripes in agriculture and animal science from prestigious institutions in Vienna, Austria. These formative years provided her with a deep understanding of the intricacies of animal care and husbandry, a knowledge base that would serve as the cornerstone of her career.
Her fascination with horses ignited at a tender age in Austria, and it’s been an unwavering flame ever since. In the year 2000, driven by her boundless love for these majestic creatures and an insatiable curiosity for more, Jutta embarked on a life-altering adventure. Her destination? The heart of the equine world, Kentucky, USA. For Jutta, Kentucky wasn’t just a change of scenery; it was a quest to find her equestrian heaven on Earth. Her quest for knowledge didn’t end with her move to Kentucky.
She furthered her education at the University of Kentucky, specializing in equine marketing and management. This comprehensive program equipped her with the skills and knowledge necessary to excel in the equine industry, particularly in the areas of marketing and managing equine enterprises.
Jutta as a Personal Branding Advisor
Jutta’s expertise extends far beyond the equine world. As a Personal Branding Advisor, she has empowered CEOs, athletes, founders, and influential personalities to build compelling personal brands that resonate in today’s competitive landscape. Her innovative approach to personal branding goes beyond traditional marketing strategies, focusing on the art of storytelling, authenticity, and impact.
Jutta’s journey led her to immerse herself in the world of the Thoroughbred industry. She played pivotal roles in managing racing, breeding, and sales operations, initially at Stone Farm in Kentucky and later at McMahon of Saratoga in New York. These formative experiences granted her an intimate understanding of the intricate world of Thoroughbred breeding and the captivating stories woven into each racehorse’s journey.
A Compassionate Steward of Equine Health
Jutta’s passion extended beyond the racecourse to equine well-being. She spent four years as a Veterinary Medicine Assistant at Woodford Equine Hospital in Versailles, Kentucky. Her role there included working in the Intensive Care Unit (ICU) and specializing in equine medicine. This invaluable experience allowed her to provide critical care and support to horses facing health challenges, ensuring their well-being.
Bringing Education to the Equine and Personal Branding Community:
During her time at Woodford Equine Hospital, Jutta was not only dedicated to providing exceptional medical care but also to enriching the equine community. She organized educational events and workshops to share knowledge and foster a deeper understanding of equine health and care. These events became a hallmark of the hospital’s commitment to both horse well-being and education within the equestrian world.
Jutta’s journey didn’t stop at borders; it expanded to the global stage. She served as the Director of Racing and Jockeys for Jockeys World Championship, collaborating with tracks and jockeys from around the world. Through her expertise, she left an indelible mark on the international horse racing community.
Jutta’s Mission
Today, as an Equine and Personal Branding Advisor and the visionary founder of JP BrandPlus, Jutta’s mission is clear. She’s dedicated to helping equine businesses and individuals, as well as CEOs, athletes, founders, and influential figures, share their authentic narratives with the world. Her approach centers on the art of storytelling, authenticity, and impact—a philosophy that ensures the compelling tales of the equine world and personal brands continue to inspire and captivate enthusiasts and industry professionals alike.
Join Jutta on this captivating journey through the worlds of equine and personal branding, and discover how a lifelong love for horses and a passion for authentic personal narratives can transform into a powerful force for preserving and sharing rich stories that define both realms.
Contact Details
Address: Versailles, Kentucky, USA
Mail: [email protected]
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